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The victory lab : the secret science of winning campaigns Cover Image Book Book

The victory lab : the secret science of winning campaigns

Issenberg, Sasha. (Author).

Summary: "A look how social scientists and renegade thinkers are imposing a new data-driven order on the American political campaign--an industry previously run on gut instinct"--

Record details

  • ISBN: 9780307954794 (hbk.)
  • ISBN: 9780307954817 (ebk.)
  • Physical Description: print
    357 p. ; 25 cm.
  • Edition: 1st ed.
  • Publisher: New York : Crown, c2012.

Content descriptions

Bibliography, etc. Note: Includes bibliographical references (p. [329]-344) and index.

Search for related items by subject

Subject: Internet in political campaigns -- United States
Political campaigns -- United States
Political campaigns -- Technological innovations -- United States
Political campaigns -- United States -- Psychological aspects

Available copies

  • 1 of 1 copy available at Legislative Library.

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  • 0 current holds with 1 total copy.
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Location Call Number / Copy Notes Barcode Shelving Location Holdable? Status Due Date
Legislative Library, Vaughan Street JK 2281 Iss (Text) 36970000883860 General Collection Volume hold Available -
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